AVROTROS Klassiek Presenteert

Celebrating young, classical music talent out there, and giving them a jump-start in their career.

 
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AVROTROS Klassiek presenteert! is the quarterly magazine of AVROTROS Klassiek. The magazine helps boost the career of young classical music talents. Each copy is handed out exclusively to new members of AVROTROS.

 
 
 
 
 

Studio Designtree was invited to participate in a pitch by publishing house, Bindinc. The assignment was to create a modern looking magazine that would appeal to both the younger and more mature readers. The moodboard that we had set up for the pitch features the photography style, color palette and typography choices.

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The backcover of the magazine shows the talent photographed backwards, as a gimmick.

 
 
 

On a yearly basis, AVROTROS selects three talents to participate in the talent program. The program offers the young musicians a media training, the leading role in the magazine, a photoshoot to build a professional portfolio and a studio recording plus CD/MP3.

 

 

Project
Concept Development
Art Direction
Graphic Design
Strategy

Client
AVROTROS | Marjolein Lever

Partners
Editor-in-Chief | Saskia de Jong (Bindinc)
Malou van Breevoort | Photography Ramon

Number of pages: 24

Date
2018, ongoing