Frontrow at Fashion Week

 

Frontrow is a magazine created for Amsterdam Fashion Week, that forms the centre-point of the Dutch fashion industry twice a year. The magazine is handed out to all visitors at the event.

 
 

Images from edition 3

 
 

Studio Designtree developed three different issues, each with a complete new design, set of typefaces, colors and grid.

 
 
 
 
 
 

The magazine features, amongst others, the schedule of catwalk shows, trade fairs, presentations, lectures, parties and more.

 
 
 
Cover_Fronttrow2_VrijKL.png

Edition 2, 2010

 
 
 
 
FR_Cover_Los.jpg

Edition 1, 2010

 
 

30.00 copies were distributed during each event.


 

Project
Concept Development
Art Direction
Graphic Design
Prepress

Client
Amsterdam Fashion Week, via Sanoma Media

Partners
Editor-in-Chief | Hilmar Mulder (Edition #1 and #2)
Editor-in-Chief | Harriet Calo (Edition #3)
Photographers: Carin Verbruggen en Ferry Drenthem, Shamila, Peter Stigter,
Philip Riches, Philippe Vogelenzang, Rollan Didier, Wendelien Daan, and others.

Date
2010-2011